<a href="http://accountchooser.com" target="_blank">accountchooser.com</a> is designed to primarily be a marketing website to help convince more websites to adopt that approach. So somewhat like the relationship between the OpenID v2 spec and <a href="http://openid.net" target="_blank">openid.net</a>.<div>
<br></div><div>You may have read Don's note below about doing more on marketing/PR of OpenID, including things like OpenIDConnect and AccountChooser. We have also been talking to a few people in the community about re-invigorating the marketing subcommitee to guide those efforts, including content on sites like <a href="http://accountchooser.com">accountchooser.com</a>. Currently that site is hosted directly from the OpenID's github account at <a href="https://github.com/openid/accountchooser">https://github.com/openid/accountchooser</a> and we have been working with the OIDF's IT resources to transfer the domain ownership directly to the OIDF. So with luck, in a few weeks the domain will be owned by the OIDF and the marketing subcommitee will be in charge of marketing content for that site. The site would also of course include pointers to specs, implementors guides, demos, etc. And fixing the typos :-)</div>
<div><div><br></div><div><br><div class="gmail_quote">---------- Forwarded message ----------<br>From: <b class="gmail_sendername">Don Thibeau</b> <span dir="ltr"><<a href="mailto:don@oidf.org">don@oidf.org</a>></span><br>
Date: Fri, Sep 2, 2011 at 4:00 PM<br>Subject: [board-private] OIDF ED Update:events- fourth quarter 2011.<br>To: OIDF board-private <<a href="mailto:board-private@openid.net">board-private@openid.net</a>><br>Cc: Karin Hanson <<a href="mailto:khanson@inventures.com">khanson@inventures.com</a>>, Scott David <<a href="mailto:scott.david@klgates.com">scott.david@klgates.com</a>><br>
<br><br><div style="word-wrap: break-word; "><div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><br></div><div style="word-wrap: break-word; "><div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">
<b style="font-size: 14px; ">Executive Summary</b></div><div style="word-wrap: break-word; "><div><div style="word-wrap: break-word; "><div><span style="font-size: 14px; ">This is an overview of OpenID Foundation (OIDF) events in the fourth quarter in 2011. It is intended as background for upcoming EC and Board meeting discussions. OIDF outreach is focused on our September/October Summits in Mountain View and industry events in Washington DC, the Hague (Netherlands) and Tokyo. This activity (creating new video content, video conferencing and updating <a href="http://openid.net/" target="_blank">openid.net</a>) is, in part, made possible by directed funding from Google and international marketing support from Nat Sakimura and Kick Willemse. As per our 2011 strategy, we continue coordinating closely with other identity organizations like Identity Commons, <a href="http://www.eema.org/" target="_blank">EEMA</a>, OIX, and OpenID Japan.</span></div>
<div><span style="font-size: 14px; "><br></span></div><div><span style="font-size: 14px; "><b>Milestones</b> </span></div><div><br></div><div></div></div></div></div></div></div></div></div><br><div style="word-wrap: break-word; ">
<div><div style="word-wrap: break-word; "><div><div style="word-wrap: break-word; "><div><div style="word-wrap: break-word; "><div></div><div><br></div><div><b><font face="'Helvetica Neue'" style="font-size: 14px; ">Methodology</font></b></div>
<div><font face="'Helvetica Neue'" style="font-size: 14px; ">The OIDF will use the upcoming events to get experience so we are more confident we can do a good job with larger events in 2012. Each of the ~4 events planned the next few months is progressively more complex/bigger then the previous. Each event leverages other identity industry event and is coordinated with other relevant organizations. With each, we will increase the level of professionalism and build on the content generated previously. Content will be posted on <a href="http://openid.net/" target="_blank">openid.net</a> and repurposed for downstream events especially as part of our international outreach. After a few events we will have a template to use for future events. Our end goal will be a modest version meant to complement larger events like <a href="http://www.cloudidentitysummit.com/" target="_blank">http://www.cloudidentitysummit.com/</a>. </font></div>
<div><font face="'Helvetica Neue'" style="font-size: 14px; "><br></font></div><div><b><font face="'Helvetica Neue'" style="font-size: 14px; ">Notes</font></b></div><div style="background-color: transparent; ">
<ul><li style="background-color: transparent; list-style-type: disc; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; font-size: 14px; "><font face="'Helvetica Neue'">OIDF hired <a href="http://refreshmedia.com/" target="_blank">Refresh Media</a> firm to create new web pages with:</font></span></li>
<ul><li style="background-color: transparent; list-style-type: circle; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; font-size: 14px; "><font face="'Helvetica Neue'">Schedules, session descriptions, signage and speaker bios in online and print versions</font></span></li>
<li style="background-color: transparent; list-style-type: circle; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; font-size: 14px; "><font face="'Helvetica Neue'">In parallel, improve main OIDF website itself, including marketing the fact that there will be an ongoing series of events (TBD)</font></span></li>
</ul><li style="background-color: transparent; list-style-type: disc; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><font face="'Helvetica Neue'" style="font-size: 14px; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; ">OIDF is hiring AV vendors to record the OpenID Summit in September and will live web-broadcast the </span><a href="http://www.identitynext.nl/index.php" target="_blank">OpenID event in the Netherlands.</a></font></li>
<li style="background-color: transparent; list-style-type: disc; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; font-size: 14px; "><font face="'Helvetica Neue'">OIDF hired Karin Hanson, an event coordinator, to help run the events, she will</font></span><ul>
<li style="background-color: transparent; list-style-type: circle; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><font face="'Helvetica Neue'" style="font-size: 14px; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; ">Coordinate with marketing/webdesign vendors for printed materials, signage,n</span><span style="white-space: pre-wrap; ">ote taking/Registration/payment</span></font></li>
</ul></li><li style="background-color: transparent; list-style-type: disc; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><font face="'Helvetica Neue'" style="font-size: 14px; "><span style="white-space: pre-wrap; ">OIDF is hiring </span><span style="white-space: pre-wrap; "><a href="http://www.onpr.com/" target="_blank">OnPR</a></span><span style="white-space: pre-wrap; "> to attract journalists, generate social media awareness, and run experiments with online ads and </span><span style="white-space: pre-wrap; ">pursue joint marketing opportunities with OIX and NSTIC</span></font></li>
<ul><li style="background-color: transparent; list-style-type: circle; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><font face="'Helvetica Neue'" style="font-size: 14px; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; ">Blog posts by OIDF Foundation and coordinated with </span><span style="white-space: pre-wrap; ">member companies e.g. JanRain, Ping Identity, Google (such as a Google Code post)</span></font></li>
<li style="background-color: transparent; list-style-type: circle; font-variant: normal; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; "><span style="background-color: transparent; font-variant: normal; white-space: pre-wrap; color: rgb(0, 0, 0); vertical-align: baseline; text-decoration: none; font-size: 14px; "><font face="'Helvetica Neue'">Blog posts after the event to point to event meeting notes, links to videos, etc.</font></span></li>
</ul></ul><div><font face="Arial"></font></div><div><div><br></div><div><br></div></div></div></div></div><br></div></div><br></div></div><br></div><br>_______________________________________________<br>board-private mailing list<br>
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