<html><head><style type="text/css"><!-- DIV {margin:0px;} --></style></head><body><div style="font-family:bookman old style,new york,times,serif;font-size:10pt"><div style="font-family: bookman old style,new york,times,serif; font-size: 10pt;">Genevieve--<br><br>Thanks very much. Would it be to much to ask you to articulate three or so bullet points (nothing elaborate at all) that you believe are essential to a good design approach for a template? To ask it differently, in showing use your design, what were you most aiming to make clear/easy/simple/etc.? <br><br>I'm not asking this to put you on the spot at all, but rather to make explicit what your approach aims to do. <br><br>Again, thanks very, very much.<br><br>cheers,<br>-bill<br><br><div style="font-family: times new roman,new york,times,serif; font-size: 12pt;">----- Original Message ----<br>From: Genevieve Pankey <genevieve.pankey@vidoop.com><br>To: OpenID marketing
<marketing@openid.net><br>Sent: Monday, July 9, 2007 3:49:25 PM<br>Subject: Re: [Marketing] Revamping the Website<br><br><div>Hi Everyone,<br><br>I'm the graphic designer for Vidoop that worked on a possible <br>template for openid2.info. I attached a screenshot of the design I <br>created and sent to David about a month or so ago. I just tried to <br>create a basic template design, keeping in mind something like <br>microformats.org. As David mentioned, you could consider this design <br>as a starting point for a discussion on a new design, and feedback is <br>welcomed.<br><br>Genevieve Pankey<br>Vidoop<br><br><br></div><div><br>On Jul 8, 2007, at 10:39 PM, Snorri wrote:<br><br>> Hey David and all,<br>><br>> Cool!<br>> I am very happy to read this email ! Even more since I recall <br>> touching this<br>> matter few weeks ago (website, wiki,…)<br>><br>> This update
project is coming right on time (my personal opinion), <br>> because I<br>> feel a little slow down recently on new implementations of OID. I <br>> guess this<br>> curve is perfectly normal at one point.<br>><br>> Here is my actions:<br>><br>> Problems = solutions<br>> 1/ we should do a separated and independent wiki (like sites<br>> openidenabled, openiddirectory, spreadopenid?...) I bought <br>> openidwiki.com<br>> $5,95 ;-) This wiki should be a worldwide and extended knowledge <br>> database,<br>> help and work. This wiki should also be easy to update and <br>> maintain. Could I<br>> submit a structure for this wiki? Under MediaWiki licence. Like<br>> <a target="_blank" href="http://microformats.org/wiki/microformats">http://microformats.org/wiki/microformats</a> etc...<br>> 2) I confirm, for both the
website and the wiki, I added language on<br>> openid.net/wiki but I wasn’t able to make it better and I guess <br>> David you<br>> are running out of time to take care of this website alone isnt’ <br>> it ? ;-)<br>> 3/ Yes! But the orange is the OpenID color, we should make smoother<br>> what’s need to be.<br>> 4) Ok, good for the end user OpenID.net il on the “Google Golden<br>> Triangle” but actually it’s true gibberish for your prefered <br>> Walmart’s sales<br>> associate! Just ask her/him to go on the website OpenID.net and <br>> hear what<br>> they have to say… They are the real end-user ! We should think mass <br>> and all<br>> public that shows the simplest part (OpenID is cool) as well as the <br>> most<br>> complicated (openidenable…) One part for everybody if I am a <br>> beginner,
and<br>> one part for the developers.<br>> OpenID.net should be the main gate for the OpenID world, and then <br>> be able to<br>> direct anybody from End User to project manager or developer to the <br>> right<br>> information, which is not completely the case right now.<br>><br>> Ok for Vidoop, where can we see what has been done already ?<br>> WordPress? for every blog or website?<br>> 1/ Yes<br>> 2/ Yes<br>> 3/ Yes!! ;)<br>> I used WordPresss for this French blog : <a target="_blank" href="http://www.openidblog.fr">www.openidblog.fr</a> <br>> Personaly I find<br>> WordPress great, but I think also limited for the needs of <br>> OpenID.net. We<br>> should not hurry in this way before a tree structure and a web <br>> strategy is<br>> determined.<br>><br>> New design / New
challenge<br>> 1/ Web 2.0 is great for that! because we can change the design every<br>> day.<br>> 2/ of course !<br>> 3/ Yes "OpenID Orange"<br>> 4/ Yes please ! ;-)<br>><br>> Yes, already said that, we don’t change the logo… This logo should <br>> not be a<br>> question of design but a matter of strategy. So everyone better <br>> like it as<br>> it is !! ==> We should talk about that again in 2008 ! ;)<br>><br>> Yes, as I think, a website should let anybody on the side of the road,<br>> developers, OP/RP, and our Walmart’s sales associate! ;-) And Product<br>> managers = benefit for them to talk to their boss!<br>><br>> We should be careful and don’t become a “pure marketing” website, <br>> it is not<br>> about creating an “OpenID Corporation” website ! We should be
able <br>> to feel<br>> the free spirit of the movement, the community, the innovation, the <br>> dev...<br>> but also the seriousness of the technology for the professionals <br>> like large<br>> RP, managers, sponsors!!<br>><br>> To work more efficiently, I propose that David schedule a planning <br>> with a<br>> specific deadline (give us some time please!!) with an online wiki <br>> where<br>> anybody can come and contribute, give their thoughts. I am afraid this<br>> mailing list could become very soon over booked with ideas that <br>> might be<br>> left behind. At the specific deadline, we should choose what has <br>> been chosen<br>> by everybody (or almost if we have to vote) and we go on this way <br>> without<br>> changing our minds. The point is to think now for the following <br>> years…. For<br>>
example, the answer of Simon Willison and his requests are one of <br>> those<br>><br>> Cool?<br>><br>> -Snorri<br>><br>> -----Message d'origine-----<br>> De : marketing-bounces@openid.net [mailto:marketing- <br>> bounces@openid.net] De<br>> la part de Recordon, David<br>> Envoyé : dimanche 8 juillet 2007 04:42<br>> À : marketing@openid.net<br>> Objet : [Marketing] Revamping the Website<br>><br>> Hey all,<br>> One of the things that has been on my list, and now the list of the<br>> OpenID Foundation, for a long time is revamping the website from <br>> both a<br>> design and content perspective. It certainly has become friendlier <br>> over<br>> time, but still has some problems:<br>> 1) It isn't easy to find content mixed between the website and the <br>> wiki<br>> 2) It isn't easy to edit the content or create new
pages<br>> 3) The style could be nicer on the eyes<br>> 4) It is extrmeley developer focused and has no good resources for<br>> others wanting to learn about OpenID<br>> (<a target="_blank" href="http://www.notsorelevant.com/2007-05-15/openid-lack-of-promotion">http://www.notsorelevant.com/2007-05-15/openid-lack-of-promotion</a>- <br>> to-end<br>> -users/)<br>><br>> To help tackle this, the great guys at Vidoop worked on a new design a<br>> bit over a month ago, but we haven't really made much forward <br>> progress.<br>> The plan is to use WordPress to power the new site for a few reasons:<br>> 1) It is the same language as MediaWiki which means fewer packages to<br>> be installed on the server from a maintenance perspective<br>> 2) The ability to create and manage pages is quite flexible, allowing<br>> more people access to create and edit content<br>> 3)
There is a really nice OpenID plugin for both commenting and<br>> administering the site<br>><br>> So, the challenge at this point is to get a new site design (as at <br>> least<br>> a WordPress template if not also for MediaWiki) which we all can live<br>> with. The goals are:<br>> 1) A flexible design so the content can change overtime without <br>> having<br>> to recreate the design<br>> 2) CSS buttons so that the site is easy to localize<br>> 3) Balanced color scheme which is both professional and incorporates<br>> "OpenID orange" in accents<br>> 4) Top-level navigation combined with secondary navigation on some<br>> pages<br>><br>> A non-goal at this time is creating a new logo.<br>><br>> From a content perspective the largest goal is creating a site which<br>> balances the needs of developers, users, and business people (aka<br>>
product managers looking at why they should support OpenID).<br>><br>> I'm sure there will be questions I haven't answered, but hopefully <br>> this<br>> is a start. I'd invite the Vidoop designers to post their work as a<br>> starting point. I've bought the domain <a target="_blank" href="http://openid2.info">http://openid2.info</a> (was <br>> cheap)<br>> as a development bed for this. I already have WordPress installed and<br>> some new text from Mike Ozburn and Johannes Ernst. In general, I <br>> think<br>> <a target="_blank" href="http://microformats.org/">http://microformats.org/</a> does a very good job of a lot of this.<br>><br>> Cool? Cool!<br>><br>> Thanks,<br>> --David<br>> _______________________________________________<br>> marketing mailing list<br>> marketing@openid.net<br>> <a target="_blank"
href="http://openid.net/mailman/listinfo/marketing">http://openid.net/mailman/listinfo/marketing</a><br>><br>><br>> _______________________________________________<br>> marketing mailing list<br>> marketing@openid.net<br>> <a target="_blank" href="http://openid.net/mailman/listinfo/marketing">http://openid.net/mailman/listinfo/marketing</a><br><br></div><div>_______________________________________________<br>marketing mailing list<br>marketing@openid.net<br><a target="_blank" href="http://openid.net/mailman/listinfo/marketing">http://openid.net/mailman/listinfo/marketing</a><br></div></div><br></div></div></body></html>