Hey David,<br><br>Carsten posted the idea of a marketing effort similar to "Spread Firefox" on his blog and I immidiately picked up the idea. I thought it would be good to have a foot in the door in case there was any interest from the community and not to see this valueable domain in the wrong hands.
<br><br>That´s why I registered <a href="http://spreadopenid.org">spreadopenid.org</a> with my company Solution Media. In case others agree with our idea, it´s self-evident that I will donate this domain to the foundation.
<br><br>I would also be willing to host this site. Carsten and me are thinking of running it on wordpress anyway and as soon as there´s a OpenID theme available, we would be more than happy to use it. <br><br>-Thomas<br><br>
<br><div><span class="gmail_quote">2007/7/8, Recordon, David <<a href="mailto:drecordon@verisign.com">drecordon@verisign.com</a>>:</span><blockquote class="gmail_quote" style="border-left: 1px solid rgb(204, 204, 204); margin: 0pt 0pt 0pt 0.8ex; padding-left: 1ex;">
<div link="blue" vlink="purple" lang="EN-US">
<div>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);">Hey Thomas,</span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);">I don't think there is disagreement with you and Carsten in principal;
I mean <a href="http://iwantmyopenid.org" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://iwantmyopenid.org</a> was
meant to do bits of this. I'd have no problem keeping <a href="http://openid.net" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://openid.net</a> developer focused with clear
links to <a href="http://spreadopenid.org" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://spreadopenid.org</a> for end
users. In fact, I really would have liked to have <a href="http://openid.com" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">openid.com</a> or <a href="http://openid.org" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">
openid.org</a> to
do this with.</span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);"> </span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);">If others agree, then I think this makes a lot of sense and we
should take this into account from both design and content perspectives so that
the sites share a visual feel and the content is appropriately split between
them.</span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);"> </span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);">Would you and Carsten be willing to donate the domain
<a href="http://spreadopenid.org" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">spreadopenid.org</a> to the Foundation if this were to happen?</span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);"> </span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);">Thanks,</span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);">--David</span></p>
<p><span style="font-size: 11pt; color: rgb(31, 73, 125);"> </span></p>
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<p><b><span style="font-size: 10pt;">From:</span></b><span style="font-size: 10pt;">
<a href="mailto:marketing-bounces@openid.net" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">marketing-bounces@openid.net</a> [mailto:<a href="mailto:marketing-bounces@openid.net" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">
marketing-bounces@openid.net</a>] <b>On Behalf
Of </b>Thomas Huhn (Solution Media)<br>
<b>Sent:</b> Sunday, July 08, 2007 11:23 AM<br>
<b>To:</b> <a href="mailto:marketing@openid.net" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">marketing@openid.net</a><br>
<b>Cc:</b> Carsten Pötter<span class="q"><br>
<b>Subject:</b> Re: [Marketing] Revamping the Website</span></span></p>
</div>
<p> </p><div><span class="q" id="q_113a72dc97444c8c_3">
<p>Hi David, hi Simon, hi marketers,<br>
<br>
we´re glad you´re coming up with this topic and we absolutely agree with both
of you. We´re thinking about the same things now for a while but we would like
to propose a different solution to you - let me explain why: <br>
<br>
The number of OpenID users - as well as the number of IdP's and RP's -<br>
is growing quickly and some people even envisage OpenID becoming the<br>
standard SSO system rather soon. However many people still don't know <br>
that they have an OpenID (e.g. AOL users) already and there are also<br>
people - even tech savvy ones - who want to test OpenID but have<br>
problems finding an IdP (e.g.<br>
<a href="http://www.bomega.com/2007/06/10/openid-not-for-me" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://www.bomega.com/2007/06/10/openid-not-for-me</a>
and<br>
<a href="http://franticindustries.com/blog/2007/05/15/advice-to-openid-give-me-a-signup-button/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://franticindustries.com/blog/2007/05/15/advice-to-openid-give-me-a-signup-button/
</a>)<br>
and eventually give in or even dismiss OpenID. <br>
<br>
While the OpenID community is providing a lot of information to developers (<a href="http://openid.net/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)"> openid.net</a>,<br>
<a href="http://openidenabled.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">openidenabled.com</a>) end
users have not been targeted well enough ( e.g. a<br>
very comprehensive list of IdP's is hidden in the <a href="http://openid.net/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">openid.net</a> wiki).<br>
Though they are critical to OpenID's success. Nothing is accomplished if <br>
there are 63 million AOL users who don't know about their OpenID, what<br>
it is and where they can use it.<br>
<br>
We - Thomas Huhn ( <a href="http://openiddirectory.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://openiddirectory.com</a>
) and Carsten Pötter ( <a href="http://notsorelevant.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://notsorelevant.com</a>
) - <br>
think this situation has to change. We would like to provide a non-profit site
named Spread OpenID ( <a href="http://spreadopenid.org/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">http://spreadopenid.org
</a>) - <br>
which will help users finding relevant information about OpenID. This site
should be solely focused on end users and<br>
would give us the chance to keep any technical or developer information totally
separated on <a href="http://openid.net/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">openid.net</a> and <a href="http://openidenabled.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">
openidenabled.com</a>. <br>
<br>
We talked about a concept for such a site and this is the first proposal that
we want to come up with:<br>
<br>
- making things easy to understand: explaining OpenID (benefits and simple
step-by-step howto with screenshots)<br>
- talking about peoples concerns: all known pros and cons/problems (phishing,
privacy, ...)<br>
- explaining the buzzwords: SREG, IdP, RP, delegation,... <br>
- helping with the users decicion: IdP comparison chart containing<br>
- list of links<br>
- security features<br>
- privacy<br>
- IdP's by country: mentioning country specific privacy conditions<br>
- info about providers (are they trustworthy?) <br>
- compatibility (OpenID 1.1, SREG, OpenID 2.0 (whenever that is))<br>
- additional features (identity management, reputation building,
browser integration (just think of providers like claimid, <a href="http://opinity.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">opinity.com</a>, sxipper))<br>
<br>
Since OpenID is international we would like to provide information in as<br>
many languages as possible. In a first step all information will be English,<br>
of course (maybe a native speaker could proofread basic articles before <br>
publishing them); we hope to find people translating basic articles to<br>
Russian, Chinese, Polish, French, German (we can do that ourselves, I<br>
guess), Spanish, Portuguese, Italian, Korean, and Japanese. We would<br>
also like to provide a resource hosting constant press releases for journalists
<br>
and bloggers who want to write about OpenID. Those people could be a target for
press releases by email<br>
about big news in the community as well. <br>
<br>
Other ideas include a <br>
- Spread OpenID button for implementation on websites (this sounds much like
Spread Firefox, doesn't it? ;)), <br>
- user based voting on "we want XYZ to be OpenID enabled", and <br>
- maybe even establishing a task force which will help RP's implementing
OpenID.<br>
<br>
We are aware that the OpenID Foundation has started a marketing group already
and that there is a<br>
European branch as well. We don't want to compete with any of those <br>
initiatives, but we want to be pro-active on a field we see an urgent need for
action. <br>
We would like to know if you share our opinion that a project like Spread
OpenID will be beneficial to the community. <br>
And if you think it is, we would like to have your support for using the name
"Spread OpenID" and the OpenID logo, <br>
because the <a href="http://spreadopenid.org/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">spreadopenid.org</a>
site will have an "official character" and makes no sense without a
100% support from the community. <br>
To make it clear: We don't want to start a project without that support. <br>
<br>
We appreciate any proposals and are looking forward for your feedback.<br clear="all">
<br>
Carsten & Thomas</p>
</span></div></div>
</div>
<br>_______________________________________________<br>marketing mailing list<br><a onclick="return top.js.OpenExtLink(window,event,this)" href="mailto:marketing@openid.net">marketing@openid.net</a><br><a onclick="return top.js.OpenExtLink(window,event,this)" href="http://openid.net/mailman/listinfo/marketing" target="_blank">
http://openid.net/mailman/listinfo/marketing</a><br><br></blockquote></div><br><br clear="all"><br>-- <br><a href="http://openiddirectory.com">http://openiddirectory.com</a> : <a href="http://openidgermany.de">http://openidgermany.de
</a> : <a href="http://meinguter.name">http://meinguter.name</a><br><br>Solution Media GmbH<br>Eugen-Hertel-Strasse 20<br>DE-67657 Kaiserslautern<br>Germany<br><br>Email <a href="mailto:info@solution-media.de">info@solution-media.de
</a><br>Web <a href="http://www.solution-media.de">http://www.solution-media.de</a><br>Phone +49 (180) 566 323 800 193<br>Fax +49 (180) 566 323 800 256<br><br>Handelsregistereintrag:<br>HRB 3519<br>Amtsgericht Kaiserslautern
<br><br>Geschäftsführung:<br>Dipl.-Kfm. Thomas Huhn<br><br>Steuernummern:<br>Steuer-Nr. 27-19/666/0269/1<br>Ust-Ident Nr. DE205242136