[Marketing] Some bullet points on OpenID and OpenID Foundation

Andrew Codrington acodring at alumni.uwaterloo.ca
Wed Jan 30 15:30:50 UTC 2008


>
>
> Date: Tue, 29 Jan 2008 08:32:10 -0800
> From: Johannes Ernst <jernst+openid.net at netmesh.us>
> Subject: Re: [Marketing] Some bullet points on OpenID and OpenID
>        Foundation
>
> But only techies understand what "portable" is and what an identifier
> is.With 100 million of OpenIDs in the market we need to get out of
> techie speak.
>

Does the idea of 'choice' fit here?

E.g.
"OpenID allows people to choose how they identify themselves to web sites.
With OpenID, people can choose which service authenticates them (checks that
they are who they say they are), and that service can be independent of the
web sites that they authenticate to."
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.openid.net/pipermail/openid-marketing/attachments/20080130/a4776315/attachment-0002.htm>


More information about the marketing mailing list