[Marketing] Some bullet points on OpenID and OpenID Foundation

Bill Washburn bill at oidf.org
Mon Jan 28 20:48:56 UTC 2008


I'd suggest that Dick and Drummond's points all be made explicit...
therefore...


*About OpenID:*

+OpenID is a set of specifications to solve user internet identity problems
     + OpenID is not software
     + OpenID does not solving site identity problems
     + OpenID does not simplistically give individuals a single username
(Drummond's point)

+ OpenID is evolving
     + OpenID is not done, there is still lots of work to be done

+ OpenID is community based
     + OpenID is not a vendor consortium


*About OpenID Foundation:
*
+ OIDF promotes OpenID

+ OIDF facilitates the continuing development of OpenID
     + OIDF does not determine the OpenID specifications

+ OIDF protects OpenID intellectual property


Additionally, I think OpenID is a key first step that begins to help users
gain ownership of some of their digital identifiers.

Perhaps it's too esoteric, but I also think OpenID is a building block upon
which end users can/will begin to establish their independence on the web in
much the same way that ISPs gave individuals actual email independence from
the old walled gardens of that bygone era of Prodigy, Compuserve, and the
pre-Internet versions of AOL and MSN.

cheers,
-bill


On Jan 28, 2008 12:04 PM, Drummond Reed <drummond.reed at cordance.net> wrote:

> I'd add the positioning phrase I've mentioned before: "OpenID lets people
> use their own identifier to register, login, and access services at any
> OpenID-enable site."
>
> We should *not* use the phrase "OpenID gives people a single username they
> can use at all OpenID-enable websites" because that invites the privacy
> criticisms we have addressed with directed identity in OpenID 2.0.
>
> =Drummond
>
> > -----Original Message-----
> > From: marketing-bounces at openid.net [mailto:marketing-bounces at openid.net]
> > On Behalf Of Dick Hardt
> > Sent: Monday, January 28, 2008 11:38 AM
> > To: OpenID marketing
> > Subject: [Marketing] Some bullet points on OpenID and OpenID Foundation
> >
> > To get the ball rolling on some positioning, here are some draft
> > bullet points for core messages about OpenID and OIDF
> >
> > Comments, suggestions welcome!
> >
> > -- Dick
> >
> > About OpenID:
> >
> > +OpenID is a set of specifications to solve user internet identity
> > problems
> >       (OpenID is not software, it is not solving site identity problems)
> >
> > + OpenID is evolving
> >       (OpenID is not done, there is still lots of work to be done)
> >
> > + OpenID is community based
> >       (OpenID is not a vendor consortium)
> >
> >
> > About OpenID Foundation:
> >
> > + promotes  OpenID
> >
> > + facilitates the development of OpenID
> >
> > + protects OpenID intellectual property
> >
> > (The OpenID Foundation does not determine the OpenID specifications)
> > _______________________________________________
> > marketing mailing list
> > marketing at openid.net
> > http://openid.net/mailman/listinfo/marketing
>
> _______________________________________________
> marketing mailing list
> marketing at openid.net
> http://openid.net/mailman/listinfo/marketing
>
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