[OpenID] Independent study on OpenID awareness using Mechanical Turk

Chris Messina chris.messina at gmail.com
Fri Nov 14 22:56:23 UTC 2008


ZDNet picked up the study:
http://blogs.zdnet.com/community/?p=131

Chris

On Thu, Nov 13, 2008 at 5:50 PM, Chris Messina <chris.messina at gmail.com>wrote:

> Wanted to share the results of a study that Brynn Evans and I completed at
> the end of October:
>
> http://tr.im/mturk_openid
>
> It cost me about $6 to collect responses from 301 people on Mechanical
> Turk. I felt that it was important to look into a wider sample size than
> Yahoo's study which was composed of 9 female Yahoo members in their
> thirties. In particular, many people drew conclusions from that small sample
> size about OpenID's awareness that I felt were unfounded and decided to seek
> out an independent analysis of a larger data set.
>
> The original source data is available here:
>
> http://spreadsheets.google.com/pub?key=pSGbbhtwI4kOhPusNx8Kycg
>
> Thoughts welcomed,
>
> Chris
>
> --
> Chris Messina
> Citizen-Participant &
>  Open Technology Advocate-at-Large
> factoryjoe.com # diso-project.org
> citizenagency.com # vidoop.com
> This email is:   [ ] bloggable    [X] ask first   [ ] private
>



-- 
Chris Messina
Citizen-Participant &
 Open Technology Advocate-at-Large
factoryjoe.com # diso-project.org
citizenagency.com # vidoop.com
This email is:   [ ] bloggable    [X] ask first   [ ] private
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