[OpenID] OpenID Uri versus Email addresses

[tom calthrop]

Hi Johannes,

I make no claim to talking about the teen market in my blog to my 
knowledge, but seeing as you ask:

If you ask a Swedish teenager for their email you actually say "MSN?" 
then you will get 100% response rate (assuming they want to give you 
their email).

There are approximately 1.2 million youth living in Sweden. MySpace made 
hardly any impact on Swedish teenagers throughout 2007. The main 
contenders are Playahead (300,000 unique hits per week), Lunarstorm 
(500,000), Apberget (90,000) and Hampsterpaj (190,000). Both LunarStorm 
and Playahead have seen their numbers drastically eroded in 2008 due to 
Facebook and blogging (blogg.se/metroblogen.se). Given that non of the 
above support OpenID my only option for a teen based Sweden OpenID 
usability study would be a lab based one hence here I tend to look more 
at business and organisations.

Tom





Johannes Ernst wrote:
> On your blog you write:
>
>> I've never been presented to a person who forgot their email address. 
>> Quite a claim you may say, but when one presents themselves in 
>> business one tends to shake hands and hand over a business card with 
>> the email written on it.
>
> I assume you usually present to middle-aged business people, like most 
> of us do. Do you think this would also be true for teenagers whose 
> on-line life is MySpace?
>
> I postulate -- although I have no data to back it up -- that in that 
> demographic, everybody knows what their MySpace page is (i.e. a URL) 
> and they consider e-mail to be something for quaint old farts only 
> (like middle-aged business people) and irrelevant to them.
>
> This is an important discussion, but let's make sure that we don't 
> make generalizations that might not be true.
>
> If anybody actually had some hard data, that'd be great, otherwise we 
> are arguing everybody's guesses and are none the wiser.
>
>
>
>
>
> Johannes Ernst
> NetMesh Inc.
>
>
>
> ------------------------------------------------------------------------
>
>  
>
> ------------------------------------------------------------------------
>
>  http://netmesh.info/jernst
>