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<div class=Section1>
<p class=MsoNormal><span style='color:#1F497D'>Hi Vikas,<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>Thanks so much for your comments
below. I’m not sure that everyone has as full an understanding
of the progress that we’ve collectively made, so your words of
encouragement and support are most appreciated. I’m coping your
message to the Adoption Committee and OpenID Foundation Board who are probably
most well positioned to take action on your feedback and recommendations.
I agree with your recommendation to have a COTs and open source SW provider
summit, we may now be reaching the stage where those vendors are more
interested than they were 18 months ago, or even 6 months ago. Also agree
that an LDAP/OpenID working group makes sense if we can also find enough
prospective deployers to make it informative for the technology vendors to participate.
For example, some of the generic interop testing we’ve done in the past would
be much more meaningful with real customers and use cases. As we’ve
seen thus far, the more existing and prospective RPs we can bring to the table,
the more interested OPs and technology providers are in getting engaged.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>Again, thanks for the great feedback
and constructive recommendations, please keep it coming! By the way, if
you haven’t signed up for the Adoption Committee, we’d love to have
you on it.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<div>
<p class=MsoNormal><span style='color:#0033CC'>Cheers,<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'><br>
Brian<o:p></o:p></span></p>
<p class=MsoNormal><b><span style='color:#0033CC'>___________</span></b><span
style='color:#0033CC'><o:p></o:p></span></p>
<p class=MsoNormal><b><span style='color:#0033CC'><o:p> </o:p></span></b></p>
<p class=MsoNormal><b><span style='color:#0033CC'><a
href="http://www.linkedin.com/pub/0/10/254"><span style='color:#0033CC'>Brian
Kissel</span></a><o:p></o:p></span></b></p>
<p class=MsoNormal><span style='color:#0033CC'>CEO - JanRain, Inc.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>bkissel@janrain.com<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>Mobile: </span><span
style='color:#0033CC'>503.342.2668 </span><span style='color:#0033CC'>| Fax: </span><span
style='color:#0033CC'>503.296.5502<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>519 SW 3rd Ave. Suite 600
Portland, OR 97204<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'><o:p> </o:p></span></p>
<p class=MsoNormal><b><i><span style='color:#0033CC'>Increase registrations,
engage users, and grow your brand with RPX. Learn more at </span></i></b><b><i><span
style='color:red'><a href="http://www.rpxnow.com/"><span style='color:red'>www.rpxnow.com</span></a><o:p></o:p></span></i></b></p>
</div>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<div>
<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>
<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> Mahajan, Vikas
[mailto:VMahajan@aarp.org] <br>
<b>Sent:</b> Wednesday, March 03, 2010 10:44 AM<br>
<b>To:</b> Brian Kissel<br>
<b>Cc:</b> don@oidf.org<br>
<b>Subject:</b> RE: OpenID UX Summit at Sears - Recap of the event<o:p></o:p></span></p>
</div>
</div>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal><span style='color:#1F497D'>Brian and Don,<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>I just wanted to say how pleased
I was with the UX summit and, more so, with the genuine interest and rapid
progress the OpenID community and Foundation have made in the past 18 months since
we had the Content Provider Summit in NYC.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>As I recall, we highlighted many
issues/concerns with OpenID at that meeting, including:<o:p></o:p></span></p>
<p class=MsoListParagraph style='text-indent:-.25in;mso-list:l0 level1 lfo2'><![if !supportLists]><span
style='color:#1F497D'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='color:#1F497D'>Usability/user-experience<o:p></o:p></span></p>
<p class=MsoListParagraph style='text-indent:-.25in;mso-list:l0 level1 lfo2'><![if !supportLists]><span
style='color:#1F497D'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='color:#1F497D'>Data/standard user
payload<o:p></o:p></span></p>
<p class=MsoListParagraph style='text-indent:-.25in;mso-list:l0 level1 lfo2'><![if !supportLists]><span
style='color:#1F497D'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='color:#1F497D'>Trust
Model/Certfication<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>I believe OpenID was able to
address all these areas last week with remarkable progress and a sense of
clarity.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>18 months ago, I think OpenID
was still primarily the outreach and development of the blogger type
communities and they were a bit reluctant to see the corporations come in and
start putting in formal processes and structures to address business issues
like trust. The industry was still hotly debating OpenID vs. Information
Card, not yet recognizing the value and complementary nature of both
technologies.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>I’m glad to see the OpenID
Foundation was able to address all these issues/concerns to the satisfaction of
all its communities. I think it took the Federal Government’s ICAM
Trust Framework to get everyone in gear and working toward a common goal and
things have been progressing rapidly since.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoListParagraph style='text-indent:-.25in;mso-list:l0 level1 lfo2'><![if !supportLists]><span
style='color:#1F497D'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='color:#1F497D'>Usability has
dramatically improved. The usability work, led by companies like Google
and Yahoo, has seen significant improvement. They looked holistically at
the challenges around registration and authentication and have come up with
innovative ways to make the entire process work smoothly. I always look
forward to what is being done in the area and hope that the Foundation
continues to devote resources to this area.<o:p></o:p></span></p>
<p class=MsoListParagraph style='text-indent:-.25in;mso-list:l0 level1 lfo2'><![if !supportLists]><span
style='color:#1F497D'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='color:#1F497D'>Data – This
was an area of major concern for many of us in NYC. What good was an
openID authenticated user if we couldn’t get basic demographic type data
about them so we could do things like create them a profile on our websites and
personalize their user experience in our applications? At the time, I
even recall Yahoo was just sending an opaque identifier to RPs. Now I
think we have some level of consensus on the basic payload we discussed in NYC
– name, DOB, zip, e-mail address. I think people are now even
thinking of additional industry-centric payloads like those for retail (colors,
sizes, etc). I think this is a major accomplishment as it significantly
adds to the value proposition for implementing and integrating OpenID.
This also ties back to the user experience by simplifying the registration
process for OpenID users.<o:p></o:p></span></p>
<p class=MsoListParagraph style='text-indent:-.25in;mso-list:l0 level1 lfo2'><![if !supportLists]><span
style='color:#1F497D'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='color:#1F497D'>Trust and
Certification – I used the term “hierarchies of trust” at the
NYC meeting, trying to convey the importance of some basic levels of assurance
for different types of transactions. We also discussed the need to have
some sort of certification program around this to help address legal concerns,
etc. There was a good bit of resistance from the traditional OpenID
communities and whether or not OIF should even be involved in this, but again,
thanks in large part to the Federal Government stepping in, the OpenID
Foundation has recognized the value and importance this has and is now putting
in the pieces necessary to do this (along with Kantara). <o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>So it’s important to
recognize how far we have come in such a short period of time. And
it’s clear the Foundation and developer community are listening to the
needs and requirements of the RPs and content providers. This
speaks volumes about the excellent work and collaboration environment OIDF has
created and its genuine interest in serving the needs of everyone
involved. Thank you very much for all the hard work and dedication of the
OIDF, its board, and its leadership!<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>There is just one area I feel
you have left to address and I strongly recommend you setup another summit to
discuss it. I recommend a Summit for Identity Management product vendors
(COTS and open-source) to discuss just what is keeping them from implementing
OpenID in their products? I’m glad to see someone from IBM was at
the UX summit, but we really need all the major vendors on board and the
Foundation should listen to their needs and concerns so we can make it easier
for them to adopt OpenID into their products.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>The statement I received from
vendors 2 years ago was that there was no demand from their customers
(primarily corporations). I believe that is clearly no longer the issue
given that a company like Sears was your Summit host. So what else is
holding them back? I suspect some of it is the rapid change and figuring
out how they can put that into their product releases. I’m hoping
this is where the Foundation can step in and figure out how to package up
OpenID technology in such a way that it is easy for vendors to absorb and
update incrementally. <o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>The other issues may be a lack
of understanding on exactly what must be done to support OpenID both as RP and
as IdP. For example, what LDAP schema extensions should be
made? I think it would be great to setup a working group to figure
these things out – the standard OpenID LDAP schema working group, for
example. This will keep vendors from implementing proprietary solutions,
thereby making it difficult to interoperate or making it difficult for
customers to switch vendors. <o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>I’m sure there are a few
more issues, too, (use cases, documentation, etc) that they may bring up.
<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>At this point, I feel like I am
fighting this battle on my own. I’m sure other Foundation members
who use COTS products feel the same way. So the Foundation could step in
here and facilitate a conversation with the vendors (many of whom are
Foundation members) to ensure their needs are addressed so they can rapidly
incorporate OpenID support into their products.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>Please feel free to share this
with rest of board or appropriate working group.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>Thanks,<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><b><span style='font-size:7.5pt;font-family:"Verdana","sans-serif";
color:navy'>Vikas Mahajan</span></b><span style='font-size:7.5pt;font-family:
"Verdana","sans-serif";color:black'><br>
</span><span style='font-size:7.5pt;font-family:"Verdana","sans-serif";
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<div>
<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>
<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> Brian Kissel
[mailto:bkissel@janrain.com] <br>
<b>Sent:</b> Monday, March 01, 2010 10:12 PM<br>
<b>To:</b> Brian Kissel<br>
<b>Cc:</b> Adoption (openid-adoption@lists.openid.net)<br>
<b>Subject:</b> OpenID UX Summit at Sears - Recap of the event<o:p></o:p></span></p>
</div>
</div>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Hello All,<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Glad you were able to brave the weather and make it to the
UX Summit at Sears. A special thanks to Rob Harles, Jeff Hamm, and Rob
Mills of Sears for hosting the event. Also thanks to Eric Sachs and the
Google team for arranging video conference access in DC and Mt. View.<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Even if you weren’t able to attend, we’ve
created a <a
href="http://blog.janrain.com/2010/02/sears-openid-ux-summit-retrospective.html">summary</a>
for those who would like to see a recap of what was covered. Also, you
can see a copy of many of the presentations <a
href="http://wiki.openid.net/2010-OpenID-User-Experience-%28UX%29-Summit">here</a>.
Just scroll to the bottom of the page. <o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Finally, we’d love to have everyone who is interested
subscribe to the <a
href="http://lists.openid.net/mailman/listinfo/openid-adoption">mailing list
for OpenID Adoption</a> which is run by Daniel Jacobson of NPR, the Chairman of
the <a href="https://openid.pbworks.com/Adoption-Committee">Adoption Committee</a>
of the OpenID Foundation.<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal><span style='color:#0033CC'>Cheers,<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'><br>
Brian<o:p></o:p></span></p>
<p class=MsoNormal><b><span style='color:#0033CC'>___________</span></b><span
style='color:#0033CC'><o:p></o:p></span></p>
<p class=MsoNormal><b><span style='color:#0033CC'><o:p> </o:p></span></b></p>
<p class=MsoNormal><b><span style='color:#0033CC'><a
href="http://www.linkedin.com/pub/0/10/254"><span style='color:#0033CC'>Brian Kissel</span></a><o:p></o:p></span></b></p>
<p class=MsoNormal><span style='color:#0033CC'>bkissel@janrain.com<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>CEO - JanRain, Inc.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>519 SW 3rd Ave. Suite 600
Portland, OR 97204<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>Mobile: 503.342.2668 | Fax:
503.296.5502<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>Twitter: <a
href="http://twitter.com/rpxnow"><span style='color:#0033CC'>@rpxnow</span></a>
and <a href="http://twitter.com/janrain"><span style='color:#0033CC'>@janrain</span></a><o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'>Facebook: <a
href="http://www.facebook.com/rpxnow"><span style='color:#0033CC'>www.facebook.com/rpxnow</span></a>
<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#0033CC'><o:p> </o:p></span></p>
<p class=MsoNormal><b><i><span style='color:#0033CC'>Increase registrations,
engage users, and grow your brand with RPX. Learn more at </span><span
style='color:red'><a href="http://www.rpxnow.com/"><span style='color:red'>www.rpxnow.com</span></a><o:p></o:p></span></i></b></p>
<p class=MsoNormal><o:p> </o:p></p>
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