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<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'>http://openid.net/mailman/listinfo<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p>&nbsp;</o:p></span></p>

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<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>

<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>
board-bounces@openid.net [mailto:board-bounces@openid.net] <b>On Behalf Of </b>Drummond
Reed<br>
<b>Sent:</b> Thursday, May 31, 2007 10:39 PM<br>
<b>To:</b> board@openid.net<br>
<b>Subject:</b> Re: [OpenID board] Webware 100 Press Release<o:p></o:p></span></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:navy'>David, where can we subscribe? I don&#8217;t see it at <a
href="http://openid.net/wiki/index.php/Mailing_lists">http://openid.net/wiki/index.php/Mailing_lists</a>.<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:navy'><o:p>&nbsp;</o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:navy'>=Drummond <o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:navy'><o:p>&nbsp;</o:p></span></p>

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<hr size=2 width="100%" align=center>

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<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>
board-bounces@openid.net [mailto:board-bounces@openid.net] <b>On Behalf Of </b>Recordon,
David<br>
<b>Sent:</b> Thursday, May 31, 2007 12:24 PM<br>
<b>To:</b> board@openid.net<br>
<b>Subject:</b> Re: [OpenID board] Webware 100 Press Release</span><o:p></o:p></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:blue'>Actually now is <a href="mailto:marketing@openid.net">marketing@openid.net</a>
from the decision on the call.</span><o:p></o:p></p>

<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<hr size=2 width="100%" align=center>

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<p class=MsoNormal style='margin-bottom:12.0pt'><b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>From:</span></b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'> board-bounces@openid.net
[mailto:board-bounces@openid.net] <b>On Behalf Of </b>Recordon, David<br>
<b>Sent:</b> Thursday, May 31, 2007 11:45 AM<br>
<b>To:</b> board@openid.net<br>
<b>Subject:</b> Re: [OpenID board] Webware 100 Press Release</span><o:p></o:p></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:blue'>List is now created, <a href="mailto:spreadtheword@openid.net">spreadtheword@openid.net</a>.</span><o:p></o:p></p>

<p class=MsoNormal>&nbsp;<o:p></o:p></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:blue'>--David</span><o:p></o:p></p>

<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<hr size=2 width="100%" align=center>

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<p class=MsoNormal style='margin-bottom:12.0pt'><b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>From:</span></b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'> board-bounces@openid.net
[mailto:board-bounces@openid.net] <b>On Behalf Of </b>Johannes Ernst<br>
<b>Sent:</b> Wednesday, May 30, 2007 11:34 AM<br>
<b>To:</b> board@openid.net<br>
<b>Subject:</b> Re: [OpenID board] Webware 100 Press Release</span><o:p></o:p></p>

<div>

<p class=MsoNormal>First, I'd strongly encourage us to move discussion of this
type off the board's plate ... I don't think that as a board, we should be
operating on that micro level. (Unless somebody nominates us for the Nobel
Peace prize or something like it ;-))<o:p></o:p></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<p class=MsoNormal>How is that marketing list coming? ;-)<o:p></o:p></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<p class=MsoNormal>Secondly, as a board, I do believe we should properly
discuss what objectives we have from a marketing perspective. That would
include whether or not we should have objectives of winning industry awards. If
we decided that as the foundation, we would want to accomplish that, we should
set that as an objective for the marketing group, which should decide which of
those awards to go after (resources are limited, we can't go after all) and
what the tactics are (to borrow Dick's terminology) to accomplish that. Which
may or may not include press releases, blog campaigns or whatever.<o:p></o:p></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<p class=MsoNormal>Does that sound reasonable as an approach?&nbsp;<o:p></o:p></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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<div>

<p class=MsoNormal>On May 30, 2007, at 7:48, Bill Washburn wrote:<o:p></o:p></p>

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<p class=MsoNormal style='margin-bottom:12.0pt'><o:p>&nbsp;</o:p></p>

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<p class=MsoNormal style='margin-bottom:12.0pt'><span style='font-size:10.0pt;
font-family:"Arial","sans-serif"'>Just out of curiosity, how far-fetched is it
to dream of a blogging campaign that actually might lead to enough votes to
winning the award?.... as a dark horse?&nbsp; Just a thought, because obviously
if that were the way it happened a lot of attention could be garnered.<br>
<br>
-bill<o:p></o:p></span></p>

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<p class=MsoNormal style='margin-bottom:12.0pt'>----- Original Message ----<br>
From: Scott Kveton &lt;<a href="mailto:scott@kveton.com">scott@kveton.com</a>&gt;<br>
To: <a href="mailto:board@openid.net">board@openid.net</a><br>
Sent: Tuesday, May 29, 2007 11:51:25 PM<br>
Subject: Re: [OpenID board] Webware 100 Press Release<o:p></o:p></p>

<div>

<p class=MsoNormal>&gt; It's a good idea, David. The only question is cost. If
a sponsor/donor is<br>
&gt; willing to pick up the cost of the release (typically $500-$1K for
domestic;<br>
&gt; double that for international), I'm for it. Otherwise I'd put it up on the<br>
&gt; OpenID.net site and do the blogging campaign.<br>
<br>
JanRain just uses prweb for their releases ... I think its $399 per<br>
release.&nbsp;&nbsp;However, I'm of the thought that a blogging campaign would<br>
be a bit better ... :-)<br>
<br>
- Scott<br>
_______________________________________________<br>
board mailing list<br>
<a href="mailto:board@openid.net">board@openid.net</a><br>
<a href="http://openid.net/mailman/listinfo/board" target="_blank">http://openid.net/mailman/listinfo/board</a><o:p></o:p></p>

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<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p>&nbsp;</o:p></span></p>

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<div>

<p class=MsoNormal>_______________________________________________<o:p></o:p></p>

</div>

<div>

<p class=MsoNormal>board mailing list<o:p></o:p></p>

</div>

<div>

<p class=MsoNormal><a href="mailto:board@openid.net">board@openid.net</a><o:p></o:p></p>

</div>

<div>

<p class=MsoNormal><a href="http://openid.net/mailman/listinfo/board">http://openid.net/mailman/listinfo/board</a><o:p></o:p></p>

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</div>

<p class=MsoNormal><o:p>&nbsp;</o:p></p>

<div>

<div>

<p class=MsoNormal><span style='font-size:6.0pt;font-family:"Helvetica","sans-serif";
color:black'>Johannes Ernst<o:p></o:p></span></p>

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<p class=MsoNormal><span style='font-size:6.0pt;font-family:"Helvetica","sans-serif";
color:black'>NetMesh Inc.<o:p></o:p></span></p>

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<p class=MsoNormal><span style='font-size:6.0pt;font-family:"Helvetica","sans-serif";
color:black'><o:p>&nbsp;</o:p></span></p>

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<p class=MsoNormal><span style='font-size:6.0pt;font-family:"Helvetica","sans-serif";
color:black'><br>
</span><span style='font-size:7.5pt;font-family:"Helvetica","sans-serif";
color:black'><img border=0 width=16 height=16 id="_x0000_i1027"
src="cid:image001.gif@01C7A449.084D4CC0"><img border=0 width=36 height=14
id="_x0000_i1028" src="cid:image002.gif@01C7A449.084D4CC0"><span
class=apple-style-span>&nbsp;<a href="http://netmesh.info/jernst">http://netmesh.info/jernst</a></span><br>
<br>
<br>
</span><span class=apple-style-span><o:p></o:p></span></p>

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<p class=MsoNormal><o:p>&nbsp;</o:p></p>

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