[OpenID board] OpenID Update: Orientation Briefing Feedback

Chris Messina chris.messina at gmail.com
Fri Jan 15 06:30:19 UTC 2010


It would seem that renaming Marketing to Adoption might be a prudent move,
if it also brings with it certain criteria for success and metrics to help
gauge progress.

I think that the "Marketing" committee was ill-defined and had weak support
— especially from a branding perspective where there is still no agreement
on how important OpenID is a consumer brand.

As such, I can see how the first priority should be Adoption, which could
include pushing for the test suite and improving the libraries, which would
be followed by a more rigorous marketing approach.

Otherwise, I agree with focusing on committees, but I also think that we
need to come up with a better approach to encourage progress within the
committees, and for them to report their progress on the openid.net website
and lists. I think we've done a poor job communicating with the outside
world what is going on with OpenID — and participation on these lists alone
does not suffice.

Chris

On Thu, Jan 14, 2010 at 8:55 PM, David Recordon <recordond at gmail.com> wrote:

> Yes, which is why one of our Committees must be directly focused on
> making RPs successful.  We need to disband our current Marketing
> Committee – it hasn't done anything – and create appropriate
> Committees with clear goals and leaders.
>
> --David
>
> On Thu, Jan 14, 2010 at 8:50 PM, Allen Tom <atom at yahoo-inc.com> wrote:
> > Given that adoption depends on RPs actually adopting OpenID, I think it’s
> > important that we visibly demonstrate to the community that RPs (or at
> least
> > potential RPs) have a voice.
> >
> > Allen
> >
> >
> > On 1/14/10 7:23 PM, "David Recordon" <recordond at gmail.com> wrote:
> >
> > 2010 is the year where we must work on developing OpenID as a product
> beyond
> > just a technology.  That said, I don't think that extending the Executive
> > Committee with another appointed liaison role is the correct approach.
> >
> > This year we must also push work out from the Board into Committees.
>  This
> > both broadens the pool of people who can directly become involved and
> forces
> > us as an organization to increase the value for non-sustaining members.
> >
> > I believe that the Executive Committee should be chartered to either:
> > 1) remain small (no more than five) and perform the execution work not
> done
> > in the Committees themselves, or
> > 2) be made up of the Officers (president, vice president, secretary,
> > and treasurer) and the chair of each Committee to focus on tackling
> > execution issues across the organization as a whole.
> >
> > I am supportive of being more formulaic to the organizations leadership
> > structure.
> >
> > --David
> >
> > On Thu, Jan 14, 2010 at 6:17 PM, Brian Kissel <bkissel at janrain.com>
> wrote:
> >
> > Well, I guess I didn’t wait ;-)  As I said on the call yesterday, I think
> > Daniel’s idea is a good one.  We added the technical and international
> > liaison roles to ensure we had sufficient breadth of perspective at the
> > executive committee working level, and I think it served us well in 2009.
> > Given that we really want to continue to drive adoption and usage in
> 2010,
> > having a representative on the EC that brings the “voice of the customer”
> is
> > a good thing.  We have some new board members that bring that viewpoint
> and
> > it would be great to make the most of this in the coming year.
> >
> >
> >
> > Cheers,
> >
> > Brian
> > ___________
> >
> > Brian Kissel <http://www.linkedin.com/pub/0/10/254>
> > CEO - JanRain, Inc.
> > bkissel at janrain.com
> > Mobile: 503.342.2668 | Fax: 503.296.5502
> >
> >
> >
> > From: openid-board-bounces at lists.openid.net
> > [mailto:openid-board-bounces at lists.openid.net] On Behalf Of Brian Kissel
> > Sent: Thursday, January 14, 2010 6:06 PM
> >
> > To: openid-board at lists.openid.net
> > Subject: Re: [OpenID board] OpenID Update: Orientation Briefing Feedback
> >
> >
> > Thanks Don, I’ll wait a bit to see how others respond before putting in
> my
> > +1
> >
> >
> > Cheers,
> >
> > Brian
> > ___________
> >
> > Brian Kissel <http://www.linkedin.com/pub/0/10/254>
> > CEO - JanRain, Inc.
> > bkissel at janrain.com
> > Mobile: 503.342.2668 | Fax: 503.296.5502
> >
> > Increase registrations, engage users, and grow your brand with RPX.
> Learn
> > more at www.rpxnow.com <http://www.rpxnow.com/>
> >
> >
> > From: openid-board-bounces at lists.openid.net
> > [mailto:openid-board-bounces at lists.openid.net] On Behalf Of Don Thibeau
> > (OIDF ED)
> > Sent: Thursday, January 14, 2010 5:58 PM
> > To: openid-board at lists.openid.net
> > Cc: 'Daniel Jacobson'
> > Subject: [OpenID board] OpenID Update: Orientation Briefing Feedback
> >
> > OIDF Board Members
> > Yesterday the new members of the OpenID Board of Directors received an
> > orientation briefing on many of the plans and priorities we will discuss
> on
> > our first meeting Jan 20th. While not an official meeting, the agenda
> > previewed some of key issues the new board will consider as well as info
> for
> > our budget development and committee process for 2010.  The relevant
> content
> > from the orientation briefing will be updated and included as part of the
> > background material for the teleconference on the 20th.
> >
> > For your information:
> > One of the suggestions that came out of that discussion was a suggestion
> > from Daniel Jacobson that the views of relying parties can be best
> > represented by the addition of a liaison on the executive committee.  It
> was
> > suggested that this new role be similar to that of the international and
> > technical community liaison positions. These “non officer” positions are
> > part of the executive committee by virtue of board convention established
> > last year rather than OIDF by laws.
> >
> > Board Action Item:
> > Please let me know if you are unable to make the teleconference on the
> 20th
> > and, if desired, to whom you designate as your proxy.
> >
> > Don Thibeau
> > don at OIDF.org
> > Executive Director
> > The OpenID Foundation
> > http://openid.net
> >
> >
> > _______________________________________________
> > board mailing list
> > board at lists.openid.net
> > http://lists.openid.net/mailman/listinfo/openid-board
> >
> >
> >
> > ________________________________
> > _______________________________________________
> > board mailing list
> > board at lists.openid.net
> > http://lists.openid.net/mailman/listinfo/openid-board
> >
> > _______________________________________________
> > board mailing list
> > board at lists.openid.net
> > http://lists.openid.net/mailman/listinfo/openid-board
> >
> >
> _______________________________________________
> board mailing list
> board at lists.openid.net
> http://lists.openid.net/mailman/listinfo/openid-board
>



-- 
Chris Messina
Open Web Advocate, Google

Personal: http://factoryjoe.com
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